What your posts look like.
Flooring sells on how it looks in a real room, in real light. Photos from your finished jobs do that better than any sample board.
The words that go with the tip card
New gaps in the wood floor? Wood shrinks in dry winter air and swells in humid summers, so small seasonal gaps are normal. Gaps that stay all year? Call Your Company at 000-000-0000. Lic. #00000.
Sample design. Your logo, colors and license number go here. The photos are licensed stock standing in for yours.
Sample
SampleWhat to photograph on the job.
Your phone is plenty. Shoot these as the job goes, then email them from the photo app.
- The old floorWorn paths, cupped boards, stained carpet. From the doorway.
- Subfloor prepLeveling, underlayment, the moisture barrier. The part that stops squeaks.
- Going downRows locking in, a nailer at work, the pattern taking shape.
- Transitions and stairsThresholds, nosing, the turn at the landing. Details people notice.
- The finished roomLow angle, daylight across the boards, furniture out or back in.
- Then email them.Three to five photos from one job is plenty. Add the town and one line on what you did, and send them to photos@postmarketed.com from your phone.
What homeowners look for.
The signs homeowners notice on their own. On Plus, tip cards like these fill your quiet weeks, with your name and number on every one.
3 signs your floors need a look
- Boards that cup, gap or lift at the edges
- Soft or spongy spots underfoot
- Gray, worn paths where the finish is gone
Keep winter off your floors
- Put a mat inside and outside each door
- Wipe up melted snow and salt quickly
- Use felt pads under chair and table legs
New gaps in the wood floor?
Wood shrinks in dry winter air and swells in humid summers, so small seasonal gaps are normal.
Hiring a contractor, a homeowner should ask for three things: a license number, a written estimate, and photos of jobs like theirs. Your page answers the first and the last before they call.
Your seasons.
On Plus, each season starts with a short promo campaign planned ahead, and quiet weeks get seasonal tips like these.
Spring
Spring refresh. Finished rooms with the windows open.
Summer
Room by room before and afters, shot in daylight.
Fall
New floors before the holidays.
Tip card: New gaps in the wood floor?
Winter
Winter floor care. Posts on mats, salt and felt pads.
Tip card: Keep winter off your floors
Your license number, the way your state writes it.
Your name and license number go on every promo post, so homeowners can look you up in seconds.
- Maryland home improvement
MHIC # - Virginia
VA Lic. # - Washington, DC
DC Lic. # - Anywhere else
Lic. #
Your own number follows the label. Licensed some other way? Tell us the exact wording and we use it.
What it costs.
One flat price. Month to month, no contract. Or a job pack when you want one.
Core
- Your Google listing
- 3 posts a week from your photos, 1 of them a video reel
- Your name on every promo post (license # for contractors)
- Your own free-quote page, linked from your posts
Plus
- Everything in Core
- 4 posts a week, 2 of them video reels
- Instagram added
- Seasonal promo campaigns, planned ahead
- Quiet weeks filled with look-backs and seasonal tips
- Monthly report: what went out and how it did
Pro
- Everything in Plus
- We reply to your Google reviews
- Your Google profile kept current: hours, services, photos
- A professional photo shoot of your work every quarter
Pro is local: the shoots are in person, within driving distance of Huntingtown, Maryland.
Job pack
- Five finished posts from one job, one a video reel
- Back within one business day
- You put them up yourself
- No subscription
Every plan posts to your Google listing, so it never looks abandoned. On Core and Plus, running the listing itself, the reviews, hours and questions, stays with you. On Pro, we also reply to your reviews and keep your hours, services and photos current.
Compare the plans