What your posts look like.
Good masonry is in the joints. Close photos of tight, even mortar lines and a straight course tell a homeowner more than any description.
The words that go with the tip card
Before you light the fireplace. Look up at the chimney from the ground. Watch for loose bricks or crumbling mortar. Look inside the firebox for cracks. See something? Call Your Company at 000-000-0000. Lic. #00000.
Sample design. Your logo, colors and license number go here. The photos are licensed stock standing in for yours.
Sample
SampleWhat to photograph on the job.
Your phone is plenty. Shoot these as the job goes, then email them from the photo app.
- The damageCrumbling joints, flaking brick, a leaning chimney. Shoot it close, and once from the ground.
- Tear out and prepGround out joints, a chimney taken down to sound brick, the footing for a new wall.
- Laying it upHands, trowel and a fresh course. Keep faces out unless your crew says yes.
- Joints up closeTight, even and tooled. The detail that shows the craft.
- The finished workThe chimney against the sky, the wall from the yard, the steps from the walk.
- Then email them.Three to five photos from one job is plenty. Add the town and one line on what you did, and send them to photos@postmarketed.com from your phone.
What homeowners look for.
The signs homeowners notice on their own. On Plus, tip cards like these fill your quiet weeks, with your name and number on every one.
3 signs your brick needs a look
- Mortar joints that are cracked or crumbling
- Bricks that are loose, chipped or flaking
- White, powdery stains on the brick
Before you light the fireplace
- Look up at the chimney from the ground
- Watch for loose bricks or crumbling mortar
- Look inside the firebox for cracks
What the freeze did to your brick
- Look for new cracks in steps and walls
- Check for bricks that have popped or flaked
- Notice where water runs down the brick
Hiring a contractor, a homeowner should ask for three things: a license number, a written estimate, and photos of jobs like theirs. Your page answers the first and the last before they call.
Your seasons.
On Plus, each season starts with a short promo campaign planned ahead, and quiet weeks get seasonal tips like these.
Spring
What the freeze did to brick. Posts on new cracks in steps and walls.
Tip card: What the freeze did to your brick
Summer
Walls, steps and outdoor fireplaces.
Fall
Chimney checks before the first fire.
Tip card: Before you light the fireplace
Winter
Plan spring projects. Past chimneys and walls keep you in mind.
Your license number, the way your state writes it.
Your name and license number go on every promo post, so homeowners can look you up in seconds.
- Maryland home improvement
MHIC # - Virginia
VA Lic. # - Washington, DC
DC Lic. # - Anywhere else
Lic. #
Your own number follows the label. Licensed some other way? Tell us the exact wording and we use it.
What it costs.
One flat price. Month to month, no contract. Or a job pack when you want one.
Core
- Your Google listing
- 3 posts a week from your photos, 1 of them a video reel
- Your name on every promo post (license # for contractors)
- Your own free-quote page, linked from your posts
Plus
- Everything in Core
- 4 posts a week, 2 of them video reels
- Instagram added
- Seasonal promo campaigns, planned ahead
- Quiet weeks filled with look-backs and seasonal tips
- Monthly report: what went out and how it did
Pro
- Everything in Plus
- We reply to your Google reviews
- Your Google profile kept current: hours, services, photos
- A professional photo shoot of your work every quarter
Pro is local: the shoots are in person, within driving distance of Huntingtown, Maryland.
Job pack
- Five finished posts from one job, one a video reel
- Back within one business day
- You put them up yourself
- No subscription
Every plan posts to your Google listing, so it never looks abandoned. On Core and Plus, running the listing itself, the reviews, hours and questions, stays with you. On Pro, we also reply to your reviews and keep your hours, services and photos current.
Compare the plans